Amazon Experience

Amazon Brand Stores

I have managed Amazon brand stores for popular supplement brands like Smarter Nutrition, NatureWise, and U.S. Doctors’ Clinical, ensuring new products were added, categorized, and frequently made data-driven optimizations, resulting in revenue growth.

Amazon PDP Optimization

I led a comprehensive optimization project for the Amazon listings of NatureWise, Smarter Nutrition, and U.S. Doctors’ Clinical. This involved analyzing customer reviews, researching competitors, rewriting over 100 product detail pages and image copy, and uncovering new value propositions for underperforming products. This drove an increase in conversion rates for all three brands, resulting in increased market share and revenue.